Todd Simpson and Clint Collins of HTP Termite & Pest Control know a thing or two about saving with the Sentricon® system; with faster route times, better bundling and servicing opportunities, greater customer retention rates and improved on-the-job efficiency, the benefits are clear.
Those benefits first appeared eight years ago, when Simpson and Collins implemented the standalone solution and saw immediate results. Today, HTP Termite & Pest Control continues to champion Sentricon as not only a treatment tool, but also a business-boosting asset for pest management professionals (PMPs) interested in maximizing their bottom line.
Time and time again, PMPs cite route management, and the need to provide more services in less trips, as a major focus for optimizing operations. Fortunately, the Sentricon® system makes organizing efficient routes simple.
“Within the last 18 months, we’ve started incorporating installations of the Sentricon system with general pest control,” Collins says. “We’ll offer it as part of a bundled service, allowing the same technician to do both jobs at once.”
“In short, that means I don’t have to dispatch two trucks for one customer visit,” Collins says. “It’s one simple process, one-time scheduling, and the recurring revenue happens automatically.”
Simpson, the owner of HTP Termite & Pest Control since 2006, agrees. Using one technician for multiple jobs has had a dramatic impact on the way HTP technicians conduct servicing. Gone are the days of crews equipped with expensive, specialized equipment, helping Simpson slash route times, save on high gas prices and serve more customers in less time.
“Sentricon allows us to have universal technicians, which lets them do more work in one place, and makes the job more productive for us as a company.”
Sentricon® also serves as visible confirmation for customers who want to see tangible results. “The system offers undeniable visual proof that the product is working,” Collins says. “We can quickly check to make sure the product has been installed correctly, and we can also showcase its efficacy to customers.”
“Sentricon is a visual force,” Simpson agrees. “It’s visual for the customer, and that makes it just an all-around better product for us to use.”
Visits to demonstrate visual results are a great touchpoint for technicians; and they’re also effective for maintaining a helpful and reassuring presence that opens the door for service bundling, renewals and more.
“Sentricon has helped us with retention rates because we’re able to be at the home a little more often, we can contact our customers through renewals, and we can bundle it with other pest control to add more value each time we do stop at the home,” Simpson says.
That combination — the benefit of renewals, bundling and next-level service — keeps retention rates high without the need for time-intensive installations that increase technician workloads.
For CSSs Collins and Simpson, the most effective incentive for retention lies not in marketing tactics or strategies, but results. “From past experience, we know that Sentricon takes care of problems where other treatments simply do not,” Simpson says.
Nowhere has that been clearer than in nightmare scenarios with historically difficult infestations. “We had a particularly tough situation where we’d get callbacks from one house each year during swarm season,” Collins says. “So, we decided to install the Sentricon system as a test.”
The result? “Once we installed Sentricon, we stopped getting callbacks and haven’t had a swarm at that home in over eight years,” Simpson says. The date holds significance: it was eight years ago that HTP Termite & Pest Control first adopted the standalone solution.
Now, instead of dealing with callbacks and repeat visits, Collins and Simpson can focus their efforts on maintaining a sterling reputation thanks to the proven efficacy of the Sentricon® system.
Sentricon has long been a standalone solution for every termite situation. Now, the Sentricon system has proven itself again — as a first choice for PMPs who want to see greater revenue, simpler servicing, better business opportunities and greater in-the-field efficacy.
“Whether it’s scheduling, servicing or retention, Sentricon just makes our job easier,” Collins says.
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